Habit modification now subject of research by retailers.

[OLD1953]

Not sure if this qualifies as privacy invasion or just smart selling. Knowing a woman is pregnant before her father knows it is a bit off. You have to wonder if there will even be a concept of privacy in fifty years.

http://www.nytimes.com/2012/02/19/magaz ... ral&src=me

The manager didn’t have any idea what the man was talking about. He looked at the mailer. Sure enough, it was addressed to the man’s daughter and contained advertisements for maternity clothing, nursery furniture and pictures of smiling infants. The manager apologized and then called a few days later to apologize again.

On the phone, though, the father was somewhat abashed. “I had a talk with my daughter,” he said. “It turns out there’s been some activities in my house I haven’t been completely aware of. She’s due in August. I owe you an apology.”